General Manager
Planet Fitness | One World Fitness LLC
We are not looking for someone to “run a gym.”
We are looking for someone to own a business.
At One World Fitness (Planet Fitness), we are scaling aggressively — 33 locations today and positioned to double within the next 3–4 years. Growth creates opportunity, and opportunity requires elite leadership.
If you are competitive, operationally sharp, and obsessed with building winning teams — keep reading.
The Role: Club Manager
As a Club Manager, you are the CEO of your club.
You are responsible for:
- Driving revenue
- Protecting brand standards
- Building talent pipelines
- Executing company OKRs
- Delivering Raving Fans-level member experiences
- Producing consistent, profitable results
This role is not about maintaining status quo.
It is about elevating performance.
What Winning Looks Like
- Revenue targets are met and exceeded.
- Member retention trends upward.
- Inspections are passed with excellence, not excuses.
- Your team is developed, accountable, and promotable.
- Member complaints are minimal because service is proactive.
- Cleanliness and equipment uptime are non-negotiable.
You do not wait for direction.
You identify gaps.
You solve problems.
You develop people.
You execute.
Core Accountabilities
Performance & Revenue Ownership
- Drive top-line revenue through memberships, retail, and amenities.
- Analyze daily and weekly reporting to identify trends and implement corrective action.
- Execute promotional initiatives and company OKRs with urgency and precision.
- Hold your team accountable to sales and conversion standards.
Operational Excellence
- Maintain inspection-ready standards at all times.
- Ensure equipment repairs and cosmetic upkeep are addressed immediately.
- Enforce policies consistently and professionally.
- Protect the integrity of the Judgement Free Zone® brand.
Talent Development
- Recruit and retain high performers.
- Coach underperformers or take decisive action when necessary.
- Build bench strength for future leadership openings.
- Conduct structured development sessions and performance accountability conversations.
Member Experience – Raving Fans Standard
- Create an environment where members feel welcomed, valued, and supported.
- Respond to member feedback swiftly and professionally.
- Turn service recovery moments into loyalty-building opportunities.
- Lead by example on the floor — visible, engaged, and solutions-driven.
Who You Are
- 2+ years of proven management experience.
- Data-driven and comfortable making performance-based decisions.
- Confident handling difficult employee and member situations.
- High integrity with strong professional standards.
- Competitive, ambitious, and growth-oriented.
- Able to build culture while driving accountability.
You understand that leadership is influence — and results are earned.
What We Offer
- Competitive compensation
- 401k / Matching
- Monthly & quarterly performance incentives
- Complimentary Planet Fitness Black Card®
- Structured leadership development
- Clear advancement pathway in a rapidly expanding franchise
Final Word
This is a performance-based organization.
We provide the systems.
We provide the structure.
We provide the opportunity.
Your execution determines your ceiling.
If you are ready to lead from the front, drive measurable results, and build teams that create Raving Fans — apply now
We are an equal opportunity employer and all qualified applicants will receive
consideration for employment without regard to race, color, religion, sex,
national origin, disability status, protected veteran status, or any other
characteristic protected by law.
JOIN THE CLUB.
Enhancing people’s lives with an affordable, high-quality fitness experience requires a team of inspiring, motivated and fun-loving go-getters. As one of the largest and fastest-growing franchisors and operators of fitness centers in the United States, Planet Fitness is just getting warmed up. We’re continuously seeking top talent to join us in cultivating the Judgement Free Zone® and shaping the future of our brand. With more than 2,000 locations in all 50 states, the District of Columbia, Puerto Rico, Canada, the Dominican Republic, Panama, Mexico and Australia, there’s plenty of opportunity on our Planet and we are always looking for talented individuals to join our team!
Our member mission says it best: our product is a tool, a means to an end; not a brand name or a mold maker, but a tool that can be used by anyone. To use our product, members need to feel inspired and motivated. That’s where you come in. If you’re looking for a place where you can make a difference in a customer’s life, you’ve found it. Come to add your mojo to the Judgement Free Zone, but stay for the feeling that you’re making a difference on our Planet.
TO FIND YOUR PERFECT FIT, SEARCH FOR A CLUB OPPORTUNITY NEAR YOU.
